Inside the Think Era Core Stack: Shared Infrastructure & Privacy-by-Design (UU PDP)
How sharing authentication, billing rails, and statutory Indonesian data protection under one parent company lets our product teams ship faster and safer.
Every consumer application—no matter how simple its user interface appears—requires a substantial foundation of invisible infrastructure: account authentication, session security, subscription billing, crash reporting, cloud synchronization, and legal privacy compliance.
At PT. Think Era Labs, we maintain these capabilities centrally inside our internal Think Era Core SDK so that each new consumer product we launch inherits a battle-tested foundation on day one.
1. Privacy-by-Design Under Indonesia’s UU PDP (Law No. 27/2022)
With the enactment of Indonesia’s Personal Data Protection Law (Undang-Undang Nomor 27 Tahun 2022 tentang Pelindungan Data Pribadi / UU PDP), consumer software operators bear strict legal responsibility for how user data is collected, stored, and deleted.
"Privacy compliance cannot be bolted on via a legal footer after launch—it must be enforced in the database schema from the very first commit."
Our shared identity and storage layer enforces three architectural guarantees across every PT. Think Era Labs application:
- Strict Data Minimization: We collect only the fields required to run the application—never harvesting contact lists, background location history, or behavioral profiles for third-party ad networks.
- One-Click Data Export & Erasure: Users can export their personal notes or financial records in open formats or permanently purge their account data in accordance with UU PDP data-subject rights.
- Encrypted Sync & Local-First Storage: Sensitive consumer records are cached locally on the user’s device for instant offline speed and encrypted in transit and at rest when synchronized to the cloud.
2. Unified Identity: The Road to Think Era Account
In 2027, we are rolling out Think Era Account across our entire application portfolio—allowing users to sign in once and seamlessly access EraNote, DompetEra, KelasEra, and future studio releases with a single set of credentials and privacy controls.